Scammers include links within the email which lead to genuine-looking websites that are designed to steal personal information.

In an example shared by Action Fraud, a scam email claims the person needs to update their details to stay licensed.

The fraudsters proceed to claim: “We were unable to take a payment for your @Licence number: 3295105, as your bank has declined the @Direct Debit payment request.

“This may have happened because your bank details have changed.

“To make sure you stay licensed, please provide new @Direct Debit details now.

“Once you have done this, you can also update any other details if required.”

Action Fraud said people should contact the organisation directly if they have doubts about a message.

The alert read: “Don’t use the numbers or address in the message – use the details from their official website.

“Your bank (or any other official source) will never ask you to supply personal information via email.”

People who have spotted a suspicious email are directed to forward it to the Suspicious Email Reporting Service (SERS) – report@phishing.gov.uk.

TV Licensing urges people to “stop” before they enter personal or financial details.

Genuine TV Licensing emails and letters are personalised to licence holders to include details such as name, partial postcode or licence number.

It’s important to check emails carefully, as many scams simply say “dear customer” or use the recipient’s email address, and they may have a made-up postcode or licence number.

They said: “Remember, we will never call to ask for:

• Your mother’s maiden name
• Your date of birth
• Your card details.”

A TV Licensing spokesperson said: “We take the protection of our customers extremely seriously and work with groups across the UK to raise awareness of how people can avoid scams.

“We’d encourage anyone who is suspicious or doubtful about whether correspondence is genuine to call us or check our website where there is guidance on how to spot scams.”